Social Networking Media

The Good Planet Company - website launch

Posted in Social Networking Media, Star Global News, Technology News on January 14th, 2010 by admin – Be the first to comment

The Good Planet Company | http://www.goodplanet.com

The Good Planet Company | http://www.goodplanet.com

The Good Planet Company is a bricks and mortar retail store, located in downtown Victoria, BC, featuring an exciting range of earth-friendly organic products.

When The Good Planet Co. approached Star Global they had an outdated shopping cart system, and required an entire revamp.

In conjunction with the Good Planet’s ideas, Star Global designed the website and created a new look & feel, and established front line messaging to inform visitors what they can do. The website is built using CS-Cart shopping cart software that enabled the following features:

·        gift registry
·        one-page checkout
·        inventory tracking
·        statistics
·        return management
·        promotions and gift certificates
·        taxes, payment gateways and flat rate shipping
·        files can be imported or exported in CSV format
·        has an affordable license fee
·        design elements can be customized

A Wordpress blog was installed on the server, then customized for a consistent look and feel, and linked via the main navigation of the website. The Good Planet can use their blog to build a resource centre, catalogue & manage stories, and post sales notifications & videos.

Star Global helped The Good Planet Company activate their social media accounts, and maintain consistency with their branding (e.g. Facebook Vanity URL). Every page of the blog is also connected to social media sites like Facebook, Twitter and Youtube.

Star Global also implemented an email newsletter system by Constant Contact to collect contacts, send inexpensive and short communications, enjoy separate mailing lists, manage contacts emails, and have more frequent contact with customers. The email archive feature also allows The Good Planet Company to push the newsletter to social media sites, and encourage fans to return to their online web store.

Training was also provided along with a mini-manual to assist The Good Planet to perform required tasks and take control of the website at launch.

 

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

The Valleywag Guide to Restoring Your Privacy on Facebook - Facebook Privacy Changes 2009 - Gawker

Posted in Social Networking Media on December 16th, 2009 by admin – Be the first to comment
gawker.com
Facebook’s privacy rollback is especially terrible because it’s so hard to reverse. Settings are so bewildering that even CEO Mark Zuckeberg has fiddled his two-to-three times this month. So here’s a guide to re-privatizing your profile.
  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

Google search goes ‘real time,’ adds Twitter, Facebook, MySpace feeds

Posted in Social Networking Media, Technology News on December 7th, 2009 by admin – Be the first to comment

{original post @ Times Colonist - AGENCE FRANCE-PRESSE - DECEMBER 7, 2009 1:02 PM}

Google headquarters in Mountain View, Calif. The internet search engine company on Monday began adding real-time results to its search engine, channeling feeds from Facebook, MySpace, Twitter and other fresh content into responses to queries. Photograph by: Nicholas Kamm, AFP/Getty Images files

Google headquarters in Mountain View, Calif. The internet search engine company on Monday began adding real-time results to its search engine, channeling feeds from Facebook, MySpace, Twitter and other fresh content into responses to queries. Photograph by: Nicholas Kamm, AFP/Getty Images files

MOUNTAIN VIEW, Calif. — Google on Monday began adding real time results to its search engine, channeling feeds from Facebook, MySpace, Twitter and other fresh content into responses to queries.

“We are here today to announce Google real-time search,” Google fellow Amit Singhal said at a press event held near the firm’s headquarters in Mountain View, Calif.

“Users will get results on results page as they are being produced out there. This is the first time ever that a search engine has integrated the real-time web into the results page.”

Twitter messages and other fresh content streamed into a box on Google’s main search page in a demonstration of the new feature, which will be rolled out at all English-language search sites in the coming days.

Google is planning to incorporate real time search in other languages beginning early next year, according to Singhal.

Online social-networking rivals MySpace and Google will be providing feeds of all public updates made by users.

“MySpace and Facebook users can decide what they want to see offered at Google,” said Google vice-president of search products and user experience Marissa Mayer.

Read whole story

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

Happiness, Social Networks, and other ties that bind

Posted in Social Networking Media on November 25th, 2009 by admin – Be the first to comment

Original post by LAURA VANDERKAM @ City Journal
You Say Potato, I’ll Say Potato
How social networks influence our behavior and outlook
18 November 2009
Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives, by Nicholas A. Christakis and James H. Fowler (Little, Brown, 352 pp., $25.99)

Before Facebook, few of us asked others, explicitly, to be our friends. We didn’t monitor how many friends we had as an indication of our status or scroll through listings of friends of friends to pad our own list.

Yet the history of humanity is a history of social networking all the same, according to Nicholas A. Christakis and James H. Fowler, authors of Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives. “Our connections affect every aspect of our daily lives,” they write. “How we feel, what we know, whom we marry, whether we fall ill, how much money we make, and whether we vote all depend on the ties that bind us.” And the burgeoning field of network research is revealing that “our connections do not end with the people we know.” Social networks take on lives of their own, transmitting information, germs, and habits between people who are nearly as tangentially linked as actors in the old parlor game Six Degrees of Kevin Bacon. “Friends of friends of friends can start chain reactions that eventually reach us,” the authors argue, “like waves from distant lands that wash up on our shores.”

Read whole article

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

Social Networking in Plain English

Posted in Social Networking Media, Technology News on November 18th, 2009 by admin – Be the first to comment

A short introduction to the concepts behind social networking websites.

What it Teaches

“Social Networking in Plain English” introduces the basic ideas behind Social Networking. The video focuses on the role of social networking in solving real-world problems. The video includes:

The role of people networks in business and personal life
The hidden nature of real-world people networks
How social networking sites reveal hidden connections
The basic features of social networking websites

Watch the Video: http://www.commoncraft.com/video-social-networking

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

Blogs in Plain English

Posted in Social Networking Media, Technology News on November 18th, 2009 by admin – Be the first to comment

What it Teaches

“Blogs in Plain English” introduces the concept of a blog as a way for every person to have the power to share news. The video includes:

How blogs are changing the idea of news in the 21st century
How blogs are created and organized
The role of blogs in bringing like-minded people together
How blogs facilitate conversation

Watch Video: http://commoncraft.com/blogs

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

Behind Coca-Cola’s Biggest Social-Media Push Yet

Posted in Social Networking Media, Technology News on November 18th, 2009 by admin – Be the first to comment

How Expedition 206’s Global Search for Happiness Came Together
{original post at Advertising Age}
by Natalie Zmuda
Published: November 17, 2009

ATLANTA (AdAge.com) — Coca-Cola is gearing up for its largest social-media project ever, one that will test its own internal flexibility and force a number of its global markets into the digital and social-media space.
coke-expedition206-111709

Expedition 206
Expedition 206 will send three 20-somethings to 206 countries and territories where Coca-Cola is sold in 2010. The trio sets off on their 275,000-mile tour from Madrid on Jan. 1, stocked with laptops, video cameras, smartphones and plenty of other gadgetry, in order to document for the masses their search for happiness.
Their journey will be tracked at www.Expedition206.com, as well as through Facebook, Flickr, YouTube and on Twitter @x206. Fans following the expedition will also be able to weigh in on what the trio should do and who they should see at each destination.

Triggering internal collaboration
The company will track media impressions, Facebook and Twitter followers, as well as page views, said Clyde Tuggle, senior VP-global public affairs and communications, to determine how the program is resonating externally. But, already, the program has had its internal successes, namely triggering new collaboration between the communications, public relations and marketing teams. The idea for the program was born in the communications and public relations department, though the marketing team quickly got involved.

Read entire article

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

Canada Wins: Facebook Implements New Privacy Policy

Posted in Social Networking Media, Technology News on November 18th, 2009 by admin – Be the first to comment

{original post November 17th, 2009 | by Ben Parr | Mashable}

At the end of Octoboer, Facebook announced that it was revamping its privacy policy. The change, sparked by the intervention of the Canadian government, simplified the new policy, stripped the legal jargon, and put the document up for a comment period by the Facebook community.

That period ended two weeks ago. And because of the positive response (and the fact that there were less than 7000 comments), the new privacy policy is officially in effect. If there had been over 7000 comments, the company would have put the policy up to a vote by the entire Facebook user base.

The new policy is the same as the one proposed in late October. It discusses third party advertising, the right of users to delete profile information, the information it collects, and the rules on sharing information with third parties. Overall, it addresses the Canadian government’s concerns while making the policy easier to understand.

New Privacy Policy:
http://www.facebook.com/policy.php?ref=pf

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

IKEA: Facebook Showroom

Posted in Social Networking Media on November 18th, 2009 by admin – Be the first to comment

{article originally posted at Creativity Online}

Forsman and Bodenfors turns Facebook tagging into a promotional tool for the opening of Ikea’s new store in Malmo, Sweden.
Forsman & Bodenfors came up with another innovative digital campaign for Ikea by turning one of Facebook’s basic functions into a promotional tool, to promote the opening of the brand’s Malmo outpost, its most modern store to date. Armed with little media budget, the agency came up with an unconventional Facebook campaign that started with a profile of the store’s manager, Gordon Gustavsson. Gustavsson uploaded pictures of the store’s showrooms to his photo album and any “friends” who tagged the products with their names then won those items.

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

The Über-Connected Organization: A Mandate for 2010

Posted in Social Networking Media on November 18th, 2009 by admin – Be the first to comment

The Über-Connected Organization: A Mandate for 2010
{original post at Harvard Business Publishing}
8:54 AM Wednesday November 11, 2009
by Jeanne C Meister and Karie Willyerd

Think about your organization and ask yourself these two questions:

Are external social media sites restricted or blocked while at work?
Is the use of social media in the workplace inhibited or frowned upon?
If you answered yes, then your organization is one of the majority of firms with over 100 employees that have yet to embrace the use of social media in the workplace for the average worker. In a study conducted by Robert Half Technology entitled “Whistle But Don’t Tweet At Work,” many organizations are struggling with how to integrate social media into the workplace.

Read article

  • Digg
  • del.icio.us
  • Facebook
  • Reddit
  • StumbleUpon
  • TwitThis

Powered by WordPress